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Tuesday, February 26 • 9:15am - 10:15am
Plenary #02: E-commerce and the Rise of Counterfeits: Ensuring the Safety of Products Sold Online

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Global ecommerce sales have surpassed the trillion-dollar mark, and it has allowed products to reach consumers’ hands faster than ever. Direct-to-consumer sales via e-commerce platforms allow consumers to buy products from anywhere in the world and have it delivered directly to their homes. There are immense benefits of e-commerce, but also challenges.

Although product safety requirements apply to products regardless of whether they are sold online or via brick-and-mortar stores, products sold online may be harder to track, monitor and verify, and non-compliant products may more easily reach consumer’s hand. In addition, there is a growing trend of counterfeited product being sold online: the U.S. Government Accountability Office (GAO) found that 40% of items purchased from third-party sellers on five popular e-commerce sites (ranging from cosmetics to sneakers to electronics) ended up being counterfeit.

Most counterfeit products are poor-quality and can cause serious injuries. This panel discussion will engage e-commerce platforms, brick and mortar retailers, governments, consumer groups and the Testing, Inspection and Certification (TIC) industry to discuss best practices and recommendations for addressing the challenges caused by counterfeit and unsafe consumer products sold online.

avatar for Hanane Taidi

Hanane Taidi

Director General, IFIA The International Federation of Inspection Agencies
Hanane Taidi has joined IFIA (The International Federation of Inspection Agencies) as Director General in July 2016. In this role, Ms Taidi represents the Testing, Inspection and Certification Industry, a sector that provides independent conformity assessment around the world with... Read More →

avatar for Steve Burkhart

Steve Burkhart

Vice President Administration, General Counsel and Secretary, BIC Corporation
Steve is Vice President Administration, General Counsel and Secretary for BIC Corporation in Shelton, Connecticut. Before joining BIC, Steve was in private practice at Venable.In addition to his general counsel responsibilities, Steve serves as a Convenor of ISO TC61 SC4 WG10 for... Read More →
avatar for Dana Baiocco

Dana Baiocco

Commissioner, U.S. Consumer Product Safety Commission
Dana Baiocco joined the U.S. Consumer Product Safety Commission on June 1, 2018. She was confirmed by the Senate on May 22, 2018. Ms. Baiocco’s appointment by President Donald Trump is for a seven-year term, retroactively beginning on October 27, 2017.Prior to joining the Commission... Read More →
avatar for Q VanBeschoten

Q VanBeschoten

Vice President, Compliance & Risk, Intertek
Q VanBenschoten, Vice President, Compliance & Risk for Intertek, is a licensed private investigator and maintains certifications in fraud examination, human resources and mediation. She focuses on compliance, business risk and brand protection, leads investigations, collaborates with... Read More →
avatar for Amy Ziegler

Amy Ziegler

Shareholder, Green Burns & Crain Ltd.
Amy Ziegler is a shareholder with the law firm Greer Burns & Crain in Chicago. Her practice focuses on intellectual property, Internet and technology law. Ms. Ziegler manages global trademark portfolios for a variety of businesses, including companies in the consumer and luxury goods... Read More →

Tuesday February 26, 2019 9:15am - 10:15am EST
Grand Ballroom